摘要：近年来我国中小企业的战略管理水平虽然取得了长足的发展，但是与亚太区域的企业相比，还比较落后。中小企业要想立足于市场，拥有一片立足之地，就必须要有属于自己的竞争优势，那就要不断的去扩大自己的竞争优势，所以不断的发展，才是企业生存之道。中小企业的发展需要有明确方向，是有选择、目的的。我国中小企业目前的市场竞争力仍然较差，而普遍缺乏战略层面的管理是导致中小企业竞争力普遍较差的一个重要原因。本文就我国中小企业的发展现状、前景及相关建议作一个简单的分析。
关键词：中小企业 战略 管理 选择 实施
Abstract: Strategic management level of SMEs in China in recent years have seen significant development, but compared with the enterprises in the Asia-Pacific region is still relatively backward. Small and medium enterprises in order based on the market, with a foothold, they must have their own competitive advantage, it should continue to expand their competitive advantage, so the constant development, is the enterprise survival. The development of SMEs need to have a clear direction, there is a choice and purpose. The market competitiveness of SMEs in China is still poor, and general lack of strategic level management is an important reason for the competitiveness of SMEs generally poor. In this paper, the development status of China’s small and medium enterprises, prospects and recommendations for a simple analysis.
Keywords: SMEs Strategy Management Select Implement
