以XX海洋温泉为例探究温泉旅游发展前景.doc

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摘要:温泉旅游是适应人们休闲和保健文化需求的一种旅游形式。随着温泉疗养、护肤美容等功效的开发,温泉已经走进了人们的生活,成为大家休闲娱乐的首选。大多的旅游景点,度假胜地乃至酒店都打出了温泉牌,并开始形成一项产业,深受人们喜爱,在很大的程度上推动了旅游业的发展。由于拥有丰富的温泉资源蕴藏和潜力巨大的客源市场,以及毗邻港澳易于吸引资金等方面的优势,广东省目前温泉旅游产业的开发已经步入全国前列。

   本文将以目前在建的中国最大的海洋温泉度假区——海泉湾度假区为分析对象,从温泉度假村的资源的有效利用、可持续发展以及发展前景、竞争优势来源等方面入手,结合温泉度假区在规划、开发、经营过程中出现的一些实际问题,分析港中旅(珠海)海泉湾发展现状、存在的问题和原因,并提出解决一般问题的对策,探讨温泉旅游发展前景等。

关键字:温泉、现状、开发、发展、前景

 

Abstract:The spa tourism is a form of tourism to adapt to people's leisure and health cultural needs.With the hot spring, beauty skin care functions such as development, hot spring has already come into people's life, become the preferred entertainment. Most of the scenic spots, resorts and hotels are played spa brand, and start the formation of an industrial, loved by the people, to a great extent promoted the development of tourism.

    With the rich resources of hot spring deposits and huge potential of tourist market.and adjacent to Hong Kong and Macao is easy to attract capital and other advantages.Currently Guangdong Province  the hot spring tourism in industrial development has entered the forefront of the country.

   This article will be under construction in China's largest ocean hot spring resort area-------Ocean Spring Resort ocean spring resort as the analysis object, From the resort to the efficient use of resources, sustainable development and the prospects for development, the respect proceed with such as the sources of competitive advantage.Combination of hot spring resort in the planning, development, operation process of the emergence of some practical problems,Analysis of CTS ( Zhuhai) the development current situation, existing problems and reasons, and puts forward the Countermeasures of solving problems, explore the development prospect of hot spring tourism.

Key words: Hot spring ; development ; development prospect