摘要:随着生活节奏的加快，人们闲暇时间的减少，让越来越多的人崇尚浅阅读、轻阅读。微博和轻博客的流行便是很好的例证。因而言简意骇又意味深长的简短信息，成为阅读量最大、传播次数最高的内容形态。微动漫接着这股东风近几年异军突起，并不断壮大。微动漫形式各异，内容多样。有的微动漫故事打动人心，让人有所沉淀。有的微动漫广告能让人记忆深刻，并且乐意与人分享。在这纷繁的内容中，本文试图用主题类型将其进行划分，从微动漫故事，微动漫商业广告，微动漫公益广告，微动漫宣传片，微动漫相声小品，微动漫新闻几个角度入手而为读者概括出一个清晰的轮廓。
关键词： 微动漫 类型
Abstract:Along with fast-paced way of life, the reduction of people leisure time, making the increasing number of people advocate fast reading. Popularity of Micro blog is an example. Therefore，the meaningful brief information became demanded . In recent years, the rise of Micro animation is suddenly and it continues to growth. The form of Micro animation is various, and the content is diverse. Some stories touch the will of the people, making the human precipitate. Some can be remembered profoundly, and people glad to share with the friends. In its complex contents, this article tries to divide it with the different topic types, for instance, story, commercial advertising, public service announcements, propaganda film, cross talk, allowing people to understand the Micro animation.
Key Words：Micro animation Types
在介绍微动漫主题类型研究之前，我们应该先简单了解一下微动漫的定义。由于微动漫是一个新生事物，有关于他的概念仍然在不断的完善中。最新的微动漫的定义是指是在移动互联网迅速发展大时代应运而生的，是以草根为主体的微言大义的全民传播时代。微动漫的艺术形态为动画，但艺术语言更接近漫画。即用简洁夸张的手法来描绘或演绎生活与社会时事。微动漫通常运用变形、夸张、比喻、象征、暗示、影射、调侃，以及跨越时空的人物嫁接与互动的方法来揭示、演绎社会现象及人性的复杂、矛盾与多重性，使观众在娱乐的同时领悟到幽默中隐藏的悲剧、搞笑中蕴含的荒谬。本文就按照不同微动漫主题类型进行研究。
