蚕丝被产品市场需求分析与销售策略.doc

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摘要:随着时代的进步,蚕丝被开始越来越受到人们的喜爱。“东桑西移”实施以来,随着茧产量的稳定增长,尤其是在中西部地区有着非常适合蚕桑生长的不与粮棉争地的空地,蚕丝产量的增长潜力越来越大,蚕丝被开始走入普通百姓家。同时,随着生活水平的提高,老百姓对健康睡眠的要求也会越来越高,被誉为‘纤维皇后’的蚕丝制成的蚕丝被,开始发展起来,蚕丝被开始越来越受到人们的喜爱,同时,越来越多的店铺开始销售蚕丝被,也有越来越多的人开始了解蚕丝被,购买蚕丝被,使用蚕丝被,蚕丝被开始替代鹅绒被,棉被,压缩棉被。本文将讲述一些关于蚕丝被的有关知识,比如什么是蚕丝被,盖蚕丝被有什么好处,蚕丝被应该如何保养。也将讲述一下蚕丝被的一些销售知识,以及蚕丝被的市场需求等。通过这篇论文,人们将更好的了解蚕丝被,使人获益匪浅。

关键词:蚕丝被  销售策略  需求  研究  

 

Abstract: As the times progress and eggs to become more and more silk was loved by the people. "move"  the introduction of gross output, with stable growth, particularly in the midwest is a very suitable for the growth of sericulture and  contentious ground. silkworms of silk production of the potential for growth and eggs and began to walk into the ordinary people. meanwhile, the living standards improve in health, the people of sleep, become more and more higher,Acclaimed as "the queen 'silkworms silk fabric made of silk, the silkworm eggs began to develop, and was loved by the people started getting more and more shops begin to sell eggs by, and more people are beginning to get a silk, the silkworm eggs were buying and using eggs is eggs, and was naked was beginning to replace the goose down quilt, compressed, quilt. this article will tell me something about the silkworm silk is on the knowledge, for example, what is the silk was, the silkworm,using silkworms silk and cotton silk is any good, the silkworm silk was how they should be maintained. it will be a trace of the silkworm eggs, and some knowledge of the market demand. through this essay, the better understanding of silk, the silkworm are learned.

 Keywords :Silkworms silk   a strategic sales    demand   research