摘要:特变电工股份有限公司是中国重大装备制造业核心骨干企业，世界电力成套项目总承包企业，国家级高新技术企业，中国最大的变压器产品研制基地和重要的电线电缆、高压电子铝箔新材料及太阳能光伏产品及系统的研发、制造和出口基地。本文主要通过对特变电工企业的主要成功因素着手，通过研究对企业环境进行分析。最后是特变电工对外贸易优势进行探析，对企业发展战略做进一步的分析。主要是对企业文化管理和品牌管理，资本运营与风险控制，技术创新与研发，组织结构的调整。对外贸易方面特变电工在4个方面有很突出的优势，第一是地域位置，第二是政府支持，第三是企业规模与设备生产能力，最后是对外贸易的案例。在新材料产业方面，公司延伸和扩展了“高纯铝－电子铝箔－电极箔”高附加值电子新材料产业链，现已成为中国电子铝箔和高纯铝电子新材料产业独具特色的龙头企业，全球最大的高纯铝、电子铝箔研发和生产企业之一。
关键词: 特变电工环境，崛起要素，发展战略，输变电产业。
Abstract:Tebian ELECTRIC CO., LTD is a core backbone enterprises of China's major equipment manufacturing, new materials and solar world power sets of the total project contracting enterprises, state-level high-tech enterprises, China's largest transformer product research and development base and wire and cable, high-pressure electronic aluminum foil photovoltaic products and systems development, manufacturing and export base. Power transmission, new energy, new materials, the three major industries with the "National Engineering Laboratory, initially built the three major industrial power transmission industry-led, new materials industry support, the new energy industry is a bright spot" collaborative development pattern. Currently, the company has nearly 600 various independent intellectual property core patented technology and domestic and international know-how, almost a hundred of them are invention patents involved in domestic and international standard-setting more than 100. Product standards 1000kV UHV AC and DC IEC adoption of international standards for this area.
Key Words：To TBEA environment, the rise of the elements of development strategy, the power transmission industry
