XXX有限公司的未来5年(2012-2016年)发展策略研究.DOC

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摘要:随着进入新世纪,全球经济一体化进程的加快,企业面临着尤为激烈的竞争环境,资源在全球范围内的流动和配置大大加强,世界各国更加重视物流发展对于本国经济发展、民生素质和军事实力增强的影响,更加重视物流的现代化,从而使现代物流呈现出一系列新的发展趋势。根据国内外物流发展的新情况,未来物流的发展趋势可以归纳为信息化、网络化、自动化、电子化、共享化、协同化、集成化、智能化、移动化、标准化、柔性化、社会化和全球化。然而随着网络技术的迅速发展,航运信息技术革命也进入了一个新阶段。由于网络经济迅速发展,客户的需求随着电子商务的发展正由实体交易转向虚拟交易,即通过网上交易完成对实体需求的满足。以全球性的互联网为基础,整合客户供应链各环节的物流、信息流,构造面向客户的虚拟综合网络,将成为航运企业进入新世纪获取管理增值效益的重要手段之一。

关键词: 海运,丰顺船务,需求,战略,规划,发展

 

Abstract:With the arrival of the new century, the process of global economic integration accelerate, the enterprise faces was particularly intense competition environment, resources in the context of the global flow and configuration strengthened, the countries all over the world pay more attention to the development of the logistics to national economic development and people's livelihood quality and the influence of military strength, pay more attention to the modern logistics, so that the modern logistics present a series of new development trend. According to the new situation of the domestic and international logistics development, the future trend of the development of logistics can be summarized as information, network, automation, electronic, sharing, collaborative change, integration, intelligence, and mobile change, standardization, flexibility, socialization and globalization. However, along with the rapid development of network technology, shipping information technology revolution has entered a new stage. As the network rapid economic development, the needs of the customers with the development of e-commerce is from entity into the virtual trade deal, that is, through online transactions to meet the demand of the complete entity. With a global Internet as the foundation, integrating customers supply chain of each section of logistics and information, the tectonic meeting our customer's comprehensive virtual network, will become shipping enterprise in the new century for management performance value one of the important methods.

Key Words:By sea, Fengshun shipping, needs, strategy, planning, development