日本のアニメーションはヨーロッパ、東南アジア及び中国の市場で大きい市場を占めている。統計によると、今の世界のアニメーション番組の中で60％のアニメーションが日本の物で...

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格助詞「から」の機能は接続助詞の「から」においても同様のものであると考えられる。ところで、格助詞「から」は起点を意味すると前述したが、起点を表すということは起点か...

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This thesis will focus on the differences of diet manners which are an important portion in diet culture. Table manners are often different between cultures. For example, Chinese people use chopsticks; western people use knives and forks, ...

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Under the influence of different cultures, there is a great difference in business negotiation styles. Americans tend to break complex negotiations into some minor problems and then solve them in turn, but Chinese prefer to adopt overall con...

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Literal translation is always known as transliteration. It is a transcription from the original language into another one with similar pronunciation of words. The advantage is that it conveys the original information of the product. Althoug...

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However, this paper aims at analyzing the positive characteristics of Becky Sharp in Vanity Fair and probing into the causes of her characteristics from the aspects of the social and family circumstances; accordingly, ...

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Euphemisms widely exist in various languages. What is euphemism? When people have to point out the taboo item or action which they are unwilling to say, people will use the beautiful words to replace them, using metaphors to imply them...

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Greetings are important, because they frequently occur in everyday social interactions all over the world. Proper greeting behavior is crucial for the foundation and maintenance of interpersonal relationships. As a universal phenomenon of hu...

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So it is very important to compare the cultural connotation of animal word between English and Chinese. This thesis will make a comparative study of cultural connotations between English and Chinese animal words and discuss the factors which...

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Nowadays, the literary translation is more and more important. Many scholars study the factors affecting literary translation, but they only study one restricting factor of literary translation from one aspect and haven’t analyzed these fa...

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Enterprise culture is a part of culture and a means to reflect culture. In other words, enterprise culture is a means of cultural reflection. Enterprise culture originated from Japan in 1970s when most of the Japanese enterprises set up thei...

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The general purpose of the paper is to analyze and summarize the application of the rhetorical devices in advertising English. As it is known to all, rhetorical device is a kind of copywriting, which is very import to gain the attention of...

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　　The word “abbreviation” is the meaning of shortening and abridgment. It usually refers to a letter or a group of letters taken from a single word or phase, and used for brief reasons, to represent the words or phases....

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This thesis reconsiders the presupposition effect of the news title in light of translation methods and principles of foreign business correspondence. Also, this thesis aims at explicating the foreign business correspondence...

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In the theory of conversational implicature, Grice raised Cooperative Principles, but in business activities, there are some phenomena, in which the speakers in a connversation deliberately violate CP. In the process, euphemism plays an impo...

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With the situation of globalization, more and more English advertising come to the eyes of Chinese consumers. It is necessary for them, especially for the English learners to fully understand English advertising. So, the author hopes that th...

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By now, she has already published six novels. Sula creates a black woman with distinctive peculiar personalities and rebellious spirit. It raises the question that how black women can get out of the racial discrimination and sexual discrimin...

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Jane Austen never received public acclamation in her lifetime. But her reputation has been greatly enhanced ever since her death. Jane Austen never touched upon the class conflicts of her time, and in her works the extremes of wealth and pov...

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Public signs play a crucial role in regulating social behaviors, adjusting interpersonal relationship, enhancing productivity, reducing crime rate and building a harmonious society (Dai & Lv, 2005). According to Longman Dictionary of Contemp...

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In the 1970s, the stress in language teaching began to shift from studying how to teach to studying how to learn. Some researchers turned their attention to the affect of learners. And the study of affect has become increasingly popular sinc...

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Nowadays, science and technology with information technology as main symbol continues to develop fast, while the informationization of social life and globalization of economic activities make the foreign language, especially English, become...

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Hemingway was admired as a hero by lots of people. In his life, there were totally two hundred and thirty-seven steel fragments taken out from his body, which were caused by three car accidents, two air crushes and the war. But his life ende...

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While writing a business letter, we should attach great importance to the politeness principle and the improvement of the politeness means. Besides, the factor of context also should be taken into consideration, for politeness strategies wil...

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Shakespeare is renowned as one of the greatest English playwrights and poets in English literature during the Renaissance period. Among his works, the most important comedy is The Merchant of Venice....

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Dreiser published his first novel Sister Carrie in 1900. After that he became a full-time writer to write novels. In 1911, his second novel was published, which was named Jenni Gerhardt. It seemed to be more successful than the first one. ...

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The whole essay is divided into six parts. The first part is the introduction, including the background information and signification of this essay. The second part is the theory foundation and literary review, which contain the foreign and ...

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English has been a very popular foreign language for learners in China since 1980's. In various fields, English, as an international communicative language, plays a powerful, important and necessary role in Chinese people's life. ...

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It is clear that learners’ communicative competence, especially the speaking proficiency, is very important. However, in general, the present level of students’ (especially the non-English majors) communicative competence is far away fro...

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In our modern life, with the development of market economy, as a media for promoting products and contributing consuming, advertisement influences people’s life in various way. Successful ads are those ones with beautiful, vivid and humoro...

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In the past few decades, the comparisons among child, adolescent and adult learners have been made by many researchers, and the different findings as well as explanations have been reported. In the investigation of the controversy over the r...

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