摘要:少数民族文化，以其独特的民族性、地域性和唯一性吸引了社会各界的关注。富宁壮族坡芽歌书是壮族人民勤劳和智慧的结晶，它具有浓郁的民风民俗、风格独树一帜，集生活、情感、音乐、绘画艺术为一体，聚结着清新的地方气息和独特的民族元素。歌书面世以来，引起了广泛的关注，是我省少数民族文化中的一朵奇葩，但是人们对歌书还缺乏系统的、更深层次的研究，没有充分认识到歌书的认识价值、研究价值和传承价值，使这一独特的文化濒临消失。虽然文化的保护与发展离不开大众传播，但是文化本身也必须具备传播的价值。本文力图从传播学视觉解读坡芽歌书的价值，以便能有效促进文化的交流，充分挖掘该民族文化的价值。
关键词：坡芽歌书，民族文化，符号，传播，价值
ABSTRACT:Minority culture attracts the attention of all sectors of society with its special national character, locality and uniqueness. The song book of Fu Ning Po Ya is the crystallization of hard work and wisdom of the Zhuang People. It is rich in folk customs, unique style of life, emotion, music, the art of painting. It is the coalescence of fresh local flavor and unique ethnic elements. The publishing of the song book has aroused widespread concern. It is a miracle of minority culture in our province. But most people lack a systematic and deeper study of the song book. People don’t recognize the value of understanding; researching and heritage of this book, then make this unique culture in danger of disappearing. Although the protection and development of culture is inseparable from the mass media, culture itself must also have the value of the spread. This paper tries to interpret the song book of Po Ya from the vision of communication theories so that we can effectively promote cultural exchanges and fully tap the national cultural value of the book.
Key words:Poya song Book's；national culture；symbol；communication；value
