摘要：20世纪90年代中后期以来，伴随着网络传媒的发展，网络新闻异军突起，网络新闻标题进一步发挥了舆论导向和文化传播的作用。本文认为网络新闻标题的语言变异主要受传播媒介和网络语言使用习惯的影响，从传播学角度将传统纸质新闻与网络新闻进行对照，对新闻载体的区别加以分析；从语言学的角度，将同一内容的新闻在纸质报纸和网络传媒上采用的标题进行对照，由标点、词汇、语法和语言文化上的使用差异探索其中的变异，并提出一些规范性的建议。
关键词： 网络新闻标题 语言变异 传播学
Abstract: Since the 1990s, with the development of network media, network, network news has played the important role of cultural transmission. This paper argues that the variations of language in network news headlines are mainly influenced by the media and the the network language used in the traditional, essay.From the viewpoint of network news paper news and comparing the difference on the news carrier to analyze; From the linguistics Angle, will the same content in paper newspaper and network news media adopt title by comparing, vocabulary, grammar and punctuation, the use of language and culture to explore the differences of variation, and puts forward some normative suggestion.
目录
摘要
ABSTRACT
1.网络新闻标题中的变异表现-3
1.1词语运用的变异-3
1.1.1熟词生用-3
1.1.2临时造词-3
1.1.3新词语的使用-4
1.1.4流行语的使用-4
1.1.5口语化的变异趋势-4
1.2成分缺省-4
1.2.1缺省介词-5
1.2.2缺省量词-5
1.2.3缺省谓语中心语-5
1.2.4缺省主语-5
1.3功能变异-5
1.3.1词类活用-6
1.3.2语素异化-6
2．网络新闻标题语言发生变异的原因-6
2.1传播学角度-6
2.1.1题文分离-6
2.1.2立于“新闻标题方阵”中-6
2.1.3题长受限-6
2.1.4编辑时效性要求高-6
2.1.5传播符号的多媒体性-7
2.2语言学角度——语域的特殊性-7
3.网络新闻标题的研究意义-7
4.答谢-7
