摘 要:爆发于美国的金融危机对全球的经济产生了灾难性的影响。在金融危机的大背景下,企业纷纷受到不同程度的影响,我国企业也难逃此厄运。财务管理作为企业组织财务活动、处理与各方面财务关系的一项经济管理工作,其目标就是通过筹资、投资、资本运营以及盈余分配等管理过程,达到规范企业的财务行为,加强财务风险的控制,最终使企业的价值最大化的目的。在这样的情况下,应该发挥其作用来引导我们走出困境。而目前我国很多企业的财务风险意识薄弱,对筹资、投资的决策随意性也较大。面对金融危机准备不足,以致在危机面前毫无办法,只能仓促应对,使企业经营举步维艰,面临较大的风险。我们必须对企业财务管理状况进行有效分析和探索,从而有针对性地建立持续有效的财务管理体系,以求以后如果再遇金融危机,企业有更好的对策应对。
本文首先分析金融危机对全球经济造成的影响,随后分别描述我国企业财务管理的筹资、投资、资金运营及分配在这次全球金融危机暴露出的问题,并且详细分析针对这些问题我们应该采取怎样的策略来让财务管理更好地实现其作用。最后通过案例得出应对金融危机的启示
关键词:金融危机;我国企业;财务管理;解决问题
ABSTRACT:The Financial crisis erupted in the United States had a disastrous effect on the global economy. In the backdrop of the financial crisis, companies have been affected in varying degrees; China's enterprises can not escape this doom. Financial management as a business organization's financial activities, dealing with financial relationships with the various aspects of an economic management, the goal is through the financing, investment, capital operation and earnings management process, to regulate corporate financial behavior, strengthening the control of financial risks, the ultimate purpose is maximizing the value of the enterprise. In such circumstances, it should play its role to lead us out of the woods. At present, many enterprises in China do not have awareness on financial risk, and the arbitrary decision-making on financing, investment. We lack of preparation, there is no way in the face of a crisis, only a hasty response, it makes business difficult, face greater risks. We have to make effective financial management of the enterprise analysis and exploration, which has targeted the establishment of sustainable and effective financial management system in order to if we meet financial crisis again, companies will have a better Countermeasure response.
This paper first analyzes the financial crisis on the global economy, then describe the financial management in Chinese enterprises financing, investment, capital operation and distribution in the global financial crisis has exposed the problem, and the detailed analysis in the light of these problems, we should take the strategy of how to better realize the function of financial management. Finally, we can get the enlightenment through the case that in response to the financial crisis.
Keywords: Financial crisis; Chinese enterprises; financial management; solve the problem