Since human have come into its existence, there have been two different genders----male and female. The differences between their psychology and physiology are commonly known, but the differences between their speech are rarely researched by...

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Translation is the cultural bridge and media between two languages. As there are differences in vocabulary and syntax between the oriental and occidental languages, translation is not an easy job, especially the translation of English idioms...

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The simple introduction to a new lesson can be simply considered as the preface of teachers’ using concise words or action to help them come to a new lesson and the process of leading in the principal part content, that is, the beginning o...

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In recent years, along with economic development and international exchange in-depth, the ability of spoken English is starting to get attention. However, the present educational system cannot train the students to meet the needs of the rapi...

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Chinese is a language, which has the largest number of speakers. As intercultural contact has become more frequent, and more abundant, Chinese will get more and more speakers. In many Asian countries such as Korea, Singapore, Malaysia and Th...

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Business negotiation is a complex human activity, which plays an important role in economic interactions. In the course of business negotiation, the harmonious, friendly and cooperative atmosphere can, in a way, better the negotiating condit...

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With the rapid development of economy and science-technology, as well as the tendency of the globalization, the world is becoming smaller and smaller, and people from different countries with different cultural background begin to have more ...

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Language is the most important communication tool for human beings, the preservation and transmission of human civilization become realizing with the existence of language, with which, people are able to exchange information and feelings, ex...

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A color term, also known as a color name, is a word or phrase that refers to a specific color. The color term may refer to human perception of that color (which is affected by visual context), or to an underlying physical property (such as a...

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Vocabularies contain a lot of cultural information. The structure of a sentence reflects its people’s thinking way. For sentences are consisted by vocabularies, sentences still contain a lot of culture information. “L...

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In 19th century, there was a British poet who grew up in India Kudyaro Kipling, he once wrote a sentence as follows: Oh, East is east, West is west, and never twain shall meet. People all over the world need to use every means to understand ...

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The reform of instructional method in class is the eternal task of educational research. The first and foremost purpose of English teaching is to have the students got a good command of communicating ability by speaking English. The fact ...

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In the past 50 years, advertisements have been attracting more and more experts and scholars. Although many linguists have done much research on advertisements, most of their studies are focus on the macro-analysis of advertisements. Not muc...

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In recent years in China, learning English has been a very prevalent tendency and it has become more popular and urgent among vocational students. The vocational education is an important part of modern education system, and it is responsibl...

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This thesis introduces the translation theories on the application of the English movie title translation. Based on these theories we can concluded that in some aspects of film translation such as film title translation, cultural factors are...

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As an information and communication platform, the Internet has become crucial in our daily life, which has changed our communicative behavior enormously. As the times require, a new language has come into being——the network language, w...

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In order to get a satisfactory result in a business negotiation, the thesis aims to introduce how culture differences impact on intercultural business negotiation and particularize several countries’ negotiation styles in the purpose of av...

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The Input Hypothesis overemphasizes the decisive role the outer factors which refer to the social factors and input had been playing in SLA, but ignores the internal factors including an individual’s aptitude, personality, age etc. The Inp...

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Wong Lo Kat’s herbal tea, regarded as China’s tea king, originated in China’s southern provinces, Guangdong and Guangxi. As clothes are used to resist cold, herbal tea, cooked with some certain Chinese herbs, is used to beat internal h...

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With the rapid development of globalization, an increasing number of foreigners come to China for travel, business, studying or some other purposes. Almost all public signs in our country have their English versions, but there are also...

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However, there is a big difference between English and Chinese, such as the linguistic difference and cultural difference.The comparison between English and Chinese has a close relationship with the advertisement translation....

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During past decades, with the acceleration of globalization and the development of politics, economy, trade, finance, culture, science and technology by leaps and bounds, this boundary science has been receiving increasing concern both at ho...

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As we all know, listening comprehension is not an isolated skill. In the course of communication, listeners always need to activate all kinds of knowledge and abilities, which are required in the course of English learning and communication,...

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For a semantic translation, on the contrary, it remains within the original culture and assists the reader only in its connotations if they constitute the essential human message of the text. And such a translation usually appears to be more...

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The writer introduces Nida’s Functional Equivalence Theory and analyzes the feasibility of applying this theory to brand name translation. Based on this theory, translation strategies such as literal translation, transliteration, combinati...

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The black started to struggle for freedom and equality since they landed on North America. They managed to smash slave's ball and chain; they managed to break down the wall of racial segregation; and they managed to strive for different poli...

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The word “Aestheticism” originated from the Greek “aistheta”. Immanuel kant, the famous German philosopher in history, showed his aesthetics in his book The Critique of Judgment which was considered to be the sourcebook for the idea ...

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In middle school today, people still pay too much attention to cognition. Scores are more important than other things. In recent years, people become aware of this phenomenon. In the New Standard Curriculum, the concept of “attitudes and v...

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Vanity Fair was Thackeray's famous work, and it was also his masterpiece which can stand the test of time. The book was published in 1847 in monthly parts. The sub-title of the book, “A Novel without a Hero” emphasized the fact that the ...

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Born into a wealthy, aristocratic and liberal family in Russia, Nabokov was brought up in an environment that had a tradition of high culture. He was tutored in English as well as French in the childhood. Of his boyhood reading, a large numb...

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